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WARNER BROS. MAY INVEST IN MACHINIMA: Warner Bros. may make an investment in Machinima, a video-focused entertainment network with a massive following on YouTube, according to a report from the Wall Street Journal. Machinima may receive as much as $10 million to $15 million from the film studio. The gamer-centric entertainment company previously received $35 million in funding from investors, including Google. Machinima has more than 321 million YouTube subscribers, and has received over 48 billion views. (Wall Street Journal)
THE INTERNET OF EVERYTHING [SLIDE DECK]: Get ready for the Internet of Everything. We've created a comprehensive slide deck covering all the key trends and forecasts for the newest array of Internet-connected devices, objects, and systems. With the Internet powering everything from smart watches to garage doors, new opportunities for data collection, content distribution, advertising, and consumer engagement are opening up. And with PC, smartphone, and tablet markets already nearing saturation, the Internet of Everything will serve as the foundation for the next wave of consumer electronics growth. (BI Intelligence)
IN-DEPTH LOOK AT THE COMCAST-NETFLIX DEAL: StreamingMedia.com has an in-depth look at Netflix’s traffic delivery agreement with Comcast. The article breaks down the peering policies that guide the relationships between ISPs and content providers like Netflix. Netflix is building out its own content distribution network that can plug directly into an ISP instead of going through intermediate transit providers, such as Cogent, according to the article. Netflix must now negotiate independent peering deals with the ISPs that it will directly connect to. The move will ultimately mean better quality and an improved viewing experience for end users. (StreamingMedia.com)
THE OSCARS WILL STREAM ONLINE: ABC will live stream the Oscars on its Watch ABC mobile and online streaming service. The stream will only be available to subscribers to participating pay-TV providers in select markets. These pay-TV providers include Comcast, Cablevision, Cox, Charter, Midcontinent, Verizon FiOS, Google Fiber, and AT&T U-verse. Additional content, including backstage footage, will be available to all users through the Watch ABC app. “We’re excited to once again bring viewers backstage and allow them to experience all of the action on Oscar Sunday — not just what happens on stage, but the stories that play out behind the scenes as well,” said Academy of Motion Picture Arts and Sciences managing director Josh Spector. (Variety)
LONG-FORM VIDEO AD VIEWS UP: A new report from Freewheel finds that ad views overall increased 30% in the fourth quarter of last year, compared to one year earlier, pretty much directly in line with the increase in video viewing, at 31%. But the viewing of ads on long-form online video content grew by 86% year-over-year, far faster than the rise in video viewing for short-form (22%) or medium-length content (13%). Live online video programming showed considerable strength as a driver of ad views, up 148% year-over-year. As more programming like the Oscars is streamed online, the opportunity for these types of video ad views will continue to rise. (Freewheel)
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THE INTERNET OF EVERYTHING: 2014 [SLIDE DECK]
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