Accidentally buy much more than you intended?
You may not have been planning on it, but the store certainly was. From supermarkets to clothing boutiques, shopping hubs are carefully engineered to get you to spend the most money possible.
Want to beat retailers at their own game? Then you'd better learn how they think.
A big, bold "SALE" sign helps get people in the store, where they are likely to buy non-sale items.
Once you enter, there's the shopping cart. This invention was designed in the late 1930s to help customers make larger purchases more easily.
Source: Idea Finder
In supermarkets, high margin departments like floral and fresh baked goods are placed near the front door, so you encounter them when your cart is empty and your spirits are high.
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